ChildFund Alliance and WeWorld –
As a child, what did you want to ask adults in your life?
We asked 10,000 children across 41 countries the same question, with the goal of amplifying the voices of boys and girls from diverse regions around the world. ChildFund is a global community dedicated to child well-being, working tirelessly to ensure children grow up healthy, educated, protected, and equipped with the skills they need to shape their futures.
The creative Challenge
We developed an interactive form to introduce the Global Index, an innovative tool that measures the level of inclusion of women and children across different national contexts. This platform was designed to engage both professionals working in social inclusion and individuals passionate about human rights and sustainable development, balancing clear, insightful information with visual appeal.
Execution
The final result is a rich, dynamic, story-driven format that democratizes access to the Global Index, making it easier for a worldwide audience to connect with children’s perspectives. Its intuitive design caters to both experts and the general public, supported by a consistent and recognizable visual style. We incorporated interactive cards, playful visual elements, and a child-friendly graphic approach to highlight the spirit of the project. Through collage-style compositions and a smooth narrative flow, we brought children’s voices to the forefront.
