Topic: politics
Votewatch Europe –
My vote 2014
MyVote2014 aims to help and inform first-time young voters, enabling them to understand the decisions taken by the EU Parliament, by presenting politics in a fun and comprehensive way.
For the next EU Parliament elections that will take place in May 2014, we collaborated with VoteWatch Europe, an independent organization promoting transparency in EU decision making, analyzing parliamentary activities and providing data, to grab the attention of young potential voters, encouraging them to actively participate in the elections.
Website
We created a multilevel, integrated and interactive platform to reach young and first time voters as well as the visual identity, illustrations, mobile apps, widget, Facebook app and style guideline. The concept and the development is managed by our collaborator VoteWatch Europe.
To engage young people and inform them about the elections, we came up with a fresh and young design: illustrations referring to the gaming world, badge system, results and prizes to make politics as easy and accessible as a game.
Interactivity
Ply the game!
We created interactive games, such as simulations of the legislative process and fun quizzes about the European Union and European Parliament.
Mobile app
The MyVote2014.eu mobile application allows users to cast their votes and find out who is representing them the best, through a game where the user can put himself in the shoes of MEP and make a decision on a particular issue of interest.
MyVote2014EU Facebook app covers two sections of the website: “Cast Your Vote” and “Play the Game!”. The “Manifesto” and the overall scores can be shared via Facebook.
Video
Last autumn the project MyVote2014 was launched to the wider audience within an important press conference that took place at the Parlamentarium in Brussels. It was really significant for us to present our work there and for that, we design a loop animation using the visual identity of the campaign.
Results
In March 2014, MyVote2014 has 1.566 likes on Facebook, 2.842 followers on Twitter, 1.044 downloads for MyVote Mobile App, 40.733 people took the “Cast Your Vote” test and 75.000 people visited the MyVote2014.eu website.
Federation of Young European greens –
A new website
We collaborated with Federation of Young European Greens to redesign their website to provide convenient interaction between them and those who follow their politics and the actions of the official youth wing of the European Green Party (EGP).
Website
Federation of Young European Greens was in need of a young and fresh re-design for their website. The main aim was to inform and keep visitors updated about their various activities, events and news. We developed this website in Drupal.
Icons
We designed different feeds on the homepage and icons to represent feeds to catch the users attention and inform the visitors.
Responsivity
Our goal was to communicate multimedia content effectively and comprehensibly. We preferred a responsive approach, in order to provide the best user experience for desktop and mobile devices.
Libera and Gruppo Abele –
Restarting the future
“Restarting the future” is an advocacy campaign developed in partnership with Libera, the most important Italian anti-mafia NGO. The project is aimed at creating public awareness on the subject of corruption and advocating to strengthen the law against corruption by reforming the Penal Code.
Video
The video teaser of the campaign sums up the goal of “Restarting the future” and makes a strong call to sign the petition.
Website
The architecture of the user experience is created to give the strongest possible visibility to the signup form. We need action from Italian citizens and we are not shy to ask it.
It is not easy to score 100.000 signatures in an online petition, so let’s celebrate! And by the way: this is just the beginning.
Corriere della sera, the most important Italian newspaper, wrote an impressive editorial about Restarting the future. Yes, we have been on the news many times before. No, we had never reached the first page before. That was a great day!
Results
Scoring 300.000 signatures are even more challenging so we need to celebrate more. Here is an amateur video that grabbed the authenticity of the moment and the happiness of those who saw their wish for change becoming reality.
A new video for a new campaign spin off: bringing transparency in the health sector.
After having reached 500.000 signatures, we created a landing page to celebrate our goal: entering the page you can add your name to see how many people with the same name have signed the petition.
Data visualisation
800.000 is a big number and we were really excited.
Do you know how many signatures are 800.000?
We don’t know either, so we decided to find it out.
It seems that they are a lot (going and coming to the moon, huh?), but the finish line is still far: let’s do better!
We want to fight the corruption in Italy and we are still not enough.
The long-awaited goal! Now we are a 1 million community!
Are we stopping now?
Not at all!
New goals are coming: together we can really make the difference!
This is our national campaign (we were on Corriere della Sera and Repubblica) to celebrate the event!
Share it!
Do you wanna share one of our petition or just sign in with a social network? Yes you can!
Every petition on the website can be signed, not only by email, but also with Facebook and Twitter, and, on these social networks, you can share your signature and invite your friends.
If you’re browsing the website from a tablet or a smartphone, you can share contents and petitions through Whatsapp.
